Influencer marketing has increased in popularity through the enormous rise of social media. Influencer marketing involves bringing your brand, product or service to the attention of influential people. These influencers, aka Talents, have a large reach within the Dutch equestrian world, meaning that they bring the right messages directly to the right target groups. Research shows that we consider recommendations from family and friends to be reliable. The personal bond that influencers have with their followers is similar, making the influencer appear reliable in the eyes of the consumer. These are just a few examples of the advantages influencer marketing has over traditional media.
The Talents in our portfolio are all professional and experienced influencers with whom we have been working for several years. With our extensive knowledge of marketing & communication and their social media talent, we know exactly what you need to build the right social media strategy.
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